Episode 5

EP.05-Scaling Simply: Janine Cascio on Building Culture and Staying Authentic

Anthony Geraci
CEO & Co-Founder
Stratus Financial

Session Spotlight

In this episode of 4200%, Anthony sits down with Janine Cascio, CEO and President of Simplending Financial. Janine shares how her leap from family office to founding her own company was driven by a passion for passive income and empowering women in a male-dominated industry. She explores the role of mindset, culture, and authenticity in scaling a business, explains why simplicity is key to growth, and reveals how she’s building a supportive space for her team and clients. Janine also hints at her upcoming book and shares timeless advice for founders ready to scale with purpose.

CEO
Simplending Financial